A behind-the-scenes look at my own unfiltered shenanigans from the marketing trenches. A real-life, no BS view of what it's really like to market a small business and ideas to make it all feel a whole lot easier! The holidays are one of my very favorite times of year. The twinkle lights, the smells, the music, the general excuse to eat fudge at 9 a.m. But I’ve also learned that the holidays have a special way of exposing… shall we say, my “less charming” traits. Mainly, that I am (how do I...
12 days ago • 2 min read
A behind-the-scenes look at my own unfiltered shenanigans from the marketing trenches. A real-life, no BS view of what it's really like to market a small business and ideas to make it all feel a whole lot easier! Happy Tuesday! 'Tis the season for doing some of that end-of-year planning (anyone else got the bug?!). One of my big goals for 2026 is to provide valuable, usable ideas and resources and frameworks that you could put to work in your own business with very minimal energy and money....
19 days ago • 2 min read
A behind-the-scenes look at my own unfiltered shenanigans from the marketing trenches. A real-life, no BS view of what it's really like to market a small business and ideas to make it all feel a whole lot easier! You guys!!!!!! Landman Season 2 premiers this Sunday and I could not be more giddy. And the reason I am obsessed with this show is why everyone else is, too. Because of Tommy Norris. Love him or hate him, Tommy Norris is unapologetically Tommy Norris and he doesn't sugarcoat a thing....
26 days ago • 2 min read
A behind-the-scenes look at my own unfiltered shenanigans from the marketing trenches. A real-life, no BS view of what it's really like to market a small business and ideas to make it all feel a whole lot easier! Earlier this month, our whole team gathered in Boise for our first official team retreat (and also couldn't resist a photoshoot!). Since none of us live in the same city, this was kind of a big deal. We don’t get to be in the same room very often, so three full days together was...
about 1 month ago • 2 min read
A behind-the-scenes look at my own unfiltered shenanigans from the marketing trenches. A real-life, no BS view of what it's really like to market a small business and ideas to make it all feel a whole lot easier! The other night after dinner, my daughter Rhett was sitting on the kitchen counter drawing, and her brother Rev was working through his spelling list. As he checked off words, he’d add a little star next to each one. Which, of course, meant that Rhett had to learn how to draw a star,...
about 2 months ago • 2 min read
A behind-the-scenes look at my own unfiltered shenanigans from the marketing trenches. A real-life, no BS view of what it's really like to market a small business and ideas to make it all feel a whole lot easier! It's another Christensen Girls Adventure! Do you say this in a wrestling ring announcer voice like I do?! Growing up, my mom was a teacher, so she had summers off with my sister and I. Every year, we’d pack up for a one-week “Christensen girls adventure,” leaving my dad at home to...
about 2 months ago • 2 min read
A behind-the-scenes look at my own unfiltered shenanigans from the marketing trenches. A real-life, no BS view of what it's really like to market a small business and ideas to make it all feel a whole lot easier! I’m going to start with a little disclaimer—this email is different from my usual lighthearted antics and insights. October is Pregnancy and Infant Loss Awareness Month, and I feel it’s important to pause and share something personal. So here we go... One of the hardest parts of...
2 months ago • 3 min read
A behind-the-scenes look at my own unfiltered shenanigans from the marketing trenches. A real-life, no BS view of what it's really like to market a small business and ideas to make it all feel a whole lot easier! I don’t know about you, but sometimes my marketing feels like a bunch of silos. My website lives over here, my social media is doing its own thing, and ads…yep, I run those. Do they connect? Sort of. Could I do a better job of bringing everything into a cohesive, complimentary...
2 months ago • 1 min read
A behind-the-scenes look at my own unfiltered shenanigans from the marketing trenches. A real-life, no BS view of what it's really like to market a small business and ideas to make it all feel a whole lot easier! So, last week, I shared a story about the food truck at the Iowa fair and why simplicity + strong processes matter so much in business. And then I went and inspired myself. Between then and now, I did something kind of big. ✨ I hired a business consultant.✨ Honestly, it’s something I...
2 months ago • 2 min read